Why Emotional Intelligence and Empathy Leads the Way for Customer Support – Athira S M, Milaap

Athira S M heads the Customer Support and CX teams at Milaap and prior to this role, worked in business operations, marketing, and business development. Athira works with a young team to ensure that Milaap’s customers have a seamless experience across all touchpoints.

We cover:

• How has the customer support space evolved
• Major challenges faced in the past year
• Is there a need to reimagine customer support
• What customer support looks like at Milaap
• Are users open to automated processes
• How do you build delightful customer experiences
• How will the customer support space evolve in the coming years
• Will a combination of voice and chat-based conversational AI will be adopted in the future